Profile
A bit about me
As a creative strategist, I’m driven by two core passions: building trusted client relationships and collaborating with cross-functional teams to craft solutions and brand experiences that truly resonate with audiences.
In a world where engagement and reach are paramount, I’m impartial to the communication channel. Whether building relationships with clients or their audiences, my guiding principle remains the same: elevate the brand or solution, ignite meaningful connections, and leave lasting impressions that inspire audiences to share their own stories.
Testimonials
Here's what others have to say about me
Skills
I bring core strengths to every role
Client Relationship Management
Account Development & Growth
Pitching & Consultative Sales
Complex Problem Solving
Creative & Strategic Thinking
Product / Solution Development
Autonomy & Collaboration
Cross-Functional Team Management
Attention To Detail
Experience
Here's a snapshot of my recent employment history
Freelancing / contracts since June 2023
May 2022 - Jun 2023
Jan 2022 - Mar 2022
Aug 2016 - Dec 2021
Captify | Group Strategy Director
Led high-value client portfolio, delivering £4m+ SaaS and Managed Services to top brands including GSK, eBay, Samsung, and Unilever. Exceeded revenue targets, managed cross-functional teams, and grew accounts through industry expertise, key stakeholder engagement, data-driven insights, crafted solutions, and creative executions.
Braidr | Client Solutions Director (contract)
Developed sales strategy, using a two-strand approach for immediate revenue and pipeline growth. Designed CRM process to deliver marketing automation, drive the sales process and optimise client relationship management.
7TH MINUTE | Client Solutions Director
Led sales pipeline, securing key agency partnerships with Omnicom and GroupM by aligning AdTech benefits with client and agency challenges. Delivered data-driven solutions and creative media campaigns, led key market comms and pitches, and optimised CRM processes to support revenue growth across SaaS and Managed Services.
More of me
Everyone needs that balance between work and play
For the past ten years, I’ve been studying martial arts at MD Martial Arts Academy, and for the past three years, I’ve been teaching foundation-level classes for teenagers and adults.
Outside of work and training, I enjoy unwinding with quality food, great drinks, and even better company. Otherwise, you'll find me at a music festival, travelling or exploring new cultures and dabbling in anything creative.
For further information
Feel free to reach out – whether it's to say hello or discuss potential opportunities.